This email was sent out to all our customers about a week ago:

It’s hard to believe we’ve been in business for over a year! Over that time we’ve grown a lot and learned a lot, and the world has changed a bit around us. When we first started we were able to offer free shipping to everyone and still make ends meet. Since then there have been postage increases, higher packaging costs, rent increases, and so on. So, we need to make some small changes. We’ll be rolling these changes out in a few weeks, and we wanted to give you some notice ahead of time.

First, instead of free shipping, we’re going to offer cheap shipping. Only 99 cents a shipment, no matter how large or small. That’s still a lot less than we actually pay to ship you your comics, but this small change will help us a lot.

Also, we love our Canadian customers too, but shipping to Canada costs a bundle. We still plan to charge a lot less than we actually pay: only $2.49 per shipment. We know that’s a bigger jump than for shipping to the US, we hope you’ll understand why we need to do it.

Finally, we’ve listened to your feedback, and we realize that our current UPS shipping option isn’t exactly what people want as a premium shipping option. At $3.99, it winds up a bit too expensive for most people to use. So, we’re planning to replace our UPS shipping option with a new Priority Mail option, at only $2.99. It’s less expensive, and should arrive at your doors even faster than UPS does. Win!

We’ll be rolling out these changes in a few weeks, so if you want to take advantage of our free shipping while it’s still available, you’ve got some time.

Thanks for reading, and for shopping at HeavyInk. We know there are a lot of places to buy comics, thanks for helping HeavyInk succeed!

Sincerely, The HeavyInk Team Travis, Pete, Dan, Andrew, Susan, and Andy